ReelFyre press kit

ReelFyre is an AI reel maker and editor made by SandMatter LLP, India. This page has the name, the logo and the facts to use when you write about it.

The name

• Write it ReelFyre: one word, capital R and capital F. Say it “reel fire”.
• Not “Reel Fyre”, “Reelfyre” or “ReelFire”.
• ReelFyre is not Real Fyre, the gas fireplace log brand, and has no link to it.
• The website is www.reelfyre.com.

Describe ReelFyre

In one line

ReelFyre is an AI reel maker that turns long videos into reels ready to post.

In a paragraph

ReelFyre is an AI reel maker and editor from SandMatter LLP, India. It finds the moments worth sharing in a long video and turns them into short vertical clips for Instagram Reels and YouTube Shorts. You edit them on a timeline with word-timed captions, speaker framing and your own brand look, then post them or schedule them to YouTube and Instagram. Captions come in 18 spoken languages, 11 of them Indian, and in Hinglish. ReelFyre is in a private, invite-only test.

Facts

• Product: ReelFyre, an AI reel maker and editor.
• Made by: SandMatter LLP, India (sandmatter.com).
• Where it runs: on the web, at www.reelfyre.com, on a phone or a computer. There is nothing to install.
• What it makes: vertical reels for Instagram Reels and YouTube Shorts, with captions.
• Languages: captions in 18 spoken languages, 11 of them Indian, and captions can also be in English or Hinglish. See caption languages.
• Access: a private, invite-only test. Nothing is for sale yet. See pricing and access.
• Contact: hello@sandmatter.com.

Logo

Use the wordmark as it is: do not recolour it, stretch it or split “Reel” from “Fyre”.

• Wordmark for light backgrounds (SVG)
• Wordmark for dark backgrounds (SVG)
• One-colour wordmark (SVG)
• App mark (SVG) · App mark, 512 × 512 (PNG)
• Share image (PNG)

Questions people ask

What is ReelFyre?

An AI reel maker and editor. It turns a long video into short vertical clips with captions, lets you edit them, and posts them to YouTube Shorts and Instagram Reels. See everything ReelFyre does.

Who makes ReelFyre?

SandMatter LLP, a company in India. Read about ReelFyre.

Is ReelFyre the same as Real Fyre?

No. Real Fyre makes gas fireplace logs. ReelFyre makes reels from video, and the two have no connection.

Is there a ReelFyre app to download?

No download is needed. ReelFyre is a web app: open www.reelfyre.com on your phone or computer and sign in.

How do I get ReelFyre?

ReelFyre is invite-only during its test. Request an invitation, and if it is approved we email your sign-in details.

Where can I learn to use it?

The help centre has a step-by-step guide, with a screenshot for every step, for each thing ReelFyre does.

Press and partnership questions go to hello@sandmatter.com.